Saturday, June 28, 2014

Listen to Biz Talk with Josh today

Listen to 1580 AM CBS Radio in Washington DC today Saturday June 28th 2014 at 10 a.m. to 11 a.m. – Biz Talk with Josh http://www.biztalkwithjosh.com/

I am co-hosting the  show and our guests are Geoff Livingston, author and founder of Tenacity Media and Stacey Miller Sr. Social Media Manager of Vocus..

Also broadcast every Saturday morning at 8:00 am EST on Central State University radio WCSU-FM 88.9 (www.wcsufm.org), in the Dayton, Ohio area.

WAUG 750-AM 750 (www.staugustineradio.com), in the Raleigh, North Carolina area  every Wednesday at 4:00 pm EDT.

Friday, June 27, 2014

5 lessons from a MCDonalds wrapper

1) How are we doing ? 
For a fast food restaurant, McDonalds pays a lot of attention to feedback. They have placed messages on wrappers, on cash counters and decals in strategic places so you are sure to find it if ever you are not satisfied.

2) Well timed theme
It's soccer season. It must be a huge logistical project to get this to all the stores. McD seems to be very good at these campaigns.

3) Use of QR codes to provide nutritional information and also game codes, saves space on the wrappers.

4) smart use of domain names : golmcd.com and mcdonegoal,com. I bet depending on traffic McD can track which art of the wrapper drove higher engagement.
5) mentioning partner brands through the prizes 

What do you think? 










Saturday, June 14, 2014

Is it raining yet? SkyMotion Weather App has the answer

I am horrible when it comes to wearing appropriate stuff for the weather. I end up close to work to find that the warm sun has changed to a downpour and I am all wet right down to my suit.

The discovery of the app SkyMotion which tells you exactly when it's going to rain almost to the minute and in the place where your phone is.

Along with a realtime weather every 5 minues , you can also get details of the next two hours.

Not on your mobile phone use the NowCast

Skymotion is available for a lot of devices iOS, Android, Windows Phone. Check the Skymotion Weather App product page for downloads.