Monday, October 19, 2009

ThinkBusiness presents Leveraging Social Media for Business

This video is from the breakfast panel on Leveraging Social Media for Business held on September 23, 2009 at the Ritz Carlton, Tysons Corner. orgnaized by the ThinkBusiness Media it was on the topic -Social media: by now you know what it is.  But do you know what it means for your business?  Can it really impact your bottom line?  How can Facebook, Twitter, LinkedIn or any of the other social media tools and technologies help generate more sales leads, help in growing your business or in recruiting top talent?

The panel consisted of many good friends . Details are here


Debbie Weil is the author of the original and definitive book on corporate blogging, THE CORPORATE BLOGGING BOOK (Portfolo 2006). She is a D.C.-based corporate social media consultant who has advised clients such as GlaxoSmithKline and the American College of Radiology on how to embrace and execute social media marketing. She has been blogging since 2003 at and was named by Washingtonian Magazine as one of D.C.'s Top 100 Tech Titans. She is a top Twitterer in D.C. @debbieweil with nearly 6,000 Followers. She has been quoted in The Wall Street Journal, The New York Times, Fortune, Business Week,, The Guardian and numerous other publications. She is working on a new book that is a narrative story of Government 2.0.

Panel Members

Shashi Bellamkonda works at the heart of Web hosting company, Network Solutions, as their first-ever 'Social Media Swami'. In this leadership role he has helped aggressively move into the online space to actively listen to and interact with its customers. Follow Shashi on Twitter @shashib.

Shashi has presented previously on " 'Social Media Tools for Small Business', 'How to Sell Social Media to Your Boss' and  "Online Reputation Management – Best Practices & Lessons Learned", at national and regional conferences like SXSW, NewComm Forum (, Online Media Bootcamp, and the DC Chamber of Commerce.

Kristina Bouweiri is a business leader in the Dulles Corridor and the owner/CEO of Reston Limousine Service, Inc., the largest limousine/shuttle business in Washington, DC.  Over the past decade, Reston Limo has grown from a small business into a major transportation company, ranked among the top 10 fleets in the U.S.  In addition to her various business and board engagements, Kristina is actively using social media to stay engaged with her customers and the local community, as well as extending the Reston Limo brand. To follow Kristina on Twitter, @restonlimo.

Daimon Caulk is the Principal and Owner of Modal, Inc., a digital agency that specializes in user experience design and social media.  He has more than a decade of experience designing user experiences for large Fortune 500 clients, non-profits, and associations in the U.S. and Europe.

His work can be experienced at, Capital One Account Management (Create Your Own Card), Network Solutions, and a host of other sites.  He has created online campaigns and managed the social media presences of several organizations.  Much of his job is consulting on the ways in which better design, messaging and communication can enhance their brand and credibility. Following Daimon on Twitter @modalinc.

Brian Dresher is part of’s Online Marketing team and he’s responsible for customer acquisition initiatives, which include content distribution partnerships, RSS, widgets, podcasts, video, instant messaging, and social networking. As a result of these efforts, Brian has helped to bring new users to and subsequently increase traffic on the site. Most recently, his efforts have been focused on increasing’s presence on Twitter and Facebook. By working with staff to effectively and productively participate in those communities, Brian has helped to increase’s brand awareness, user engagement, and traffic. You can keep up with Brian’s latest updates on the DC-area, running, traveling,, and social media by following him on Twitter, @bdresher.

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