Friday, July 03, 2015

President Obama Notches Another Communication Win WIth Podcast Interview


Marc and President Obama in the garage(Official White House Photo by Pete Souza)

Among the things that I admire about President Obama is the winning strategy that his team has executed using technology, communication tools and data. Identifying influencers, direct messages, using Twitter, Facebook, See the White House Flickr feed which is awesome.

You should listen or download the podcast on Marc Maron's website. where the President made history by getting interviewed on a podcast with Marc Maron.

A few weeks ago the President got his own Twitter id  which the Comm team is using to their best ability
Now we know what the President listens to ( BTW I have to listen to this song ad thanks for the recommendation)
And then lo behold we also know that the President does not like Peas i his guacamole ! Atleast we know the communication coming out of the White House is from a human and not a bot

Monday, May 18, 2015

Awesome and getting ready for xPotomac 15 this June 12.

 xPotomac 15 is being held on this June 12. and I have enjoyed attending  this event very much
There is a good line up of speakers and t he  keynote this year is author Mark W. Schaefer, who just released The Content Code, which highlights how the marketing world has gone mad.  In his new book, Mark challenges communicators to break through information density by thinking about audiences in a new way
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xPotomac will be at Georgetown University Campus,the Healey Family Student Center, which includes an in-building parking garage. Kudos to the event host and sponsor the Communications Culture and Technology program. My friend Shana Glickfield, cofounder of the Beekeeper Group, will again emcee xPotomac. Yay!
Other panels: 
  • It’s a data driven world, but you still need creative free thinking to succeed. Senior Vice President for Social@Ogilvy Kathy Baird will discuss some lessons she learned at the Burning Man festival as they apply to digital communications.
  • Next up, Gannett’s Director of Social Media and Engagement Jodi Gersh and Assistant Managing Editor, Video for the Washington Business Journal Jen Nycz-Conner will discuss how digital media continues to impact the way news is developed and shared.
  • The first millennials are now 35 years old and taking over executive leadership positions. How does the new digital-savvy leadership impact workplace culture. DC-based authorsJamie Notter and Maddie Grant will discuss the concepts discussed in their new book, When Millennials Take Over.

Crisis communications expert and Commcore Consulting Founder Andy Gilman will join xPotomac cofounders Shonali Burke and Geoff Livingston for a digital crisis communications bootcamp.  Help resolve a digital crisis live! For those that don’t know Andy, he has counseled clients for 60 Minutes appearances, Congressional hearings, and most notably provided counsel to Johnson & Johnson during the Tylenol 1 crisis and the Government of Canada for the SARS Outbreak.

Saturday, April 18, 2015

Local Service Business can use Waze for customer service


How to use Waze for Customer ServiceSmall business who serve customers in their homes or business very often give...
Posted by Surefire Social on Saturday, April 18, 2015

Tuesday, March 24, 2015

See You at Tech Cocktail on April 8th with author Ben Parr and Khorus’ Joel Trammell



I have been attending Techcocktail for probably as long as they have been held.  At the event yu will enjoy  meeting the #DCtech Startup community, entrepreneurs, VCs, Tech, marketing ninjas, journalists. The room has a lot of magic and I have made several serendipitous connections there.


Event Details: 

Day: Wednesday, April 8th
Time: 6:00-8:30pm
Location: 2231 Crystal Dr. Arlington, VA 22202 United States
Register at :  http://tech.co/event/tech-cocktails-dc-sessions-1

Hope to see you there.