Key message :That is not to say that Google is some reincarnation of the dot-com-era Microsoft. It has yet to engage in such hubristic excesses as co-founding a TV news network, and it hasn't trampled over the antitrust laws. Google avoids locking in users with proprietary data formats or protocols; last month, it set up a site (http://dataliberation.org) to document and promote ways for users to take their data out of (and into) Google services.

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