Sunday, June 14, 2009

Take the Lawyers to Lunch : Social Media event for Lawyers

Announcing New growsmartbusiness.com Event for the Legal Minds of DC

Every industry is gearing up to get into social media, whether it’s to promote good customer service, establish a personal face to a brand, or become a great thought leader. To help those in the legal industry better understand how they can use social media, growsmartbusiness.com is proud to present a series of events aimed at law firm marketers and communicators, lawyers, and others who are interested in learning more about social media and law firms.

The first event will take place on Wednesday, June 24th from 12:00 PM to 1:30 PM at the
law offices of Sterne, Kessler, Goldstein and Fox, P.L.L.C. The focus of this event will be an introduction to social media and explore reasons why law firms should engage in social media and establish an online presence. Our own social media swami, Shashi Bellamkonda and
Sr. Director Legal and Business Affairs, Raj Malik will be on board to give an overview and share how Network Solutions stepped into the social media space.

The second event will be held July 22nd and features discussion for lawyers and practitioners on how to counsel clients who are using social media for business development and in times of crisis. With an emphasis on crisis communications, social media, and navigating the legal world; Levick Strategic Communications’ Dallas Lawrence and TMG Strategies’ Gayle Weiswasser are teaming up to tackle the discussion. Gayle has practiced transactional law as well as intellectual property litigation and Internet law, so her perspective is especially unique.

The final event in this series will be in August, and will discuss social media ethics and is scheduled to feature CRT/tanaka’s Geoff Livingston speaking about astroturfing and what law firms need to know about company guidelines and behaving in an ethical way and adhering to the “laws” of Web 2.0.

Please sign up today for our first event in June and spread the word!

http://growsmartbizlaw1.eventbrite.com/

More details:

How and why should a law firm engage in social media? What are the benefits and the risks? What kind of employee policies need to be implemented? And what is Twitter anyway? Join us for a lunch meeting as we share information on the various online tools available to venture into the Web 2.0 world (blogs, Facebook, Twitter, LinkedIn, and more) and different ways that law firms can engage their current employees, prospective clients and employees, partners and other stakeholders. Network Solutions’ Raj Malik, Sr. Director Legal and Business Affairs and Shashi Bellamkonda, Social Media Swami, will be available to lead the discussion and share insight into how Network Solutions took the plunge. Lunch will be provided thanks to our sponsors (http://growsmartbusiness.com/).

Special thanks to Sterne, Kessler, Goldstein and Fox for hosting the event.

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