Monday, May 11, 2009

Got Content? Get Customers. Joe Pulizzi speaks at the Speakerbox event on May 13th, 2009

Joe Pulizzi - thought leader, speaker and evangelist for content marketing, Joe is founder and chief content officer for Junta42. All attendees receive a free copy of Joe's book: Get Content. Get Customers.So what the heck is Content Marketing?

Here's what Joe Pulizzi, the featured speaker, has to say about it:

"Content Marketing is the art of understanding exactly what your customer needs to know and delivering it to them in a relevant and compelling way."

Here's another perspective from KnowledgeStorm:

"84% of technology buyers said they want content that educates. They want content specific to their jobs and industry."

So what do we think? If you don't have a Content Marketing strategy in 2009 you're losing an important opportunity to drive revenue for your company.

Event Details:

Date: May 13th, 2009

Time: 7:30-9:30 a.m.

Place: Viget Labs (location sponsor)

400 S. Maple Ave., Suite 200, Falls Church, VA

Cost: $40

Featured Speaker:

 

Get registered!

Everyone who attends this event will receive a free copy of Joe's book.

No comments:

AI generated summary of 60 minutes AI edition

In a 60 Minutes interview that aired on April 17, 2023, Google CEO Sundar Pichai warned that artificial intelligence (AI) is advancing rapid...