This week had it's share of interesting news and here is what got my attention :
- Google Plus introduced Communities and Geoff Livingston promptly starts Billy Bob Thornton's Marketing Chutzpah. This is another feature that is bringing Google Plus to parity with Facebook, I compare this with Facebook Groups.
The blog post announcing the communities also said,
"Today Google+ is the fastest-growing network thingy ever. More than 500 million people have upgraded, 235 million are active across Google (+1'ing apps in Google Play, hanging out in Gmail, connecting with friends in Search...), and 135 million are active in just the stream."
This was confusing to me and they could have just said 135 active users. Of course Vic Gundotra , Google's SVP, Engineering is supposed to have said in an interview with Danny Sullivan that his boss asked him to stop tweeting. If you see the tweet in question you can see why.
#feb11 "Two turkeys do not make an Eagle".The tweet is snarky about a competitor that I think senior executives should remember they have to show thought leadership and learning and rise above snarkiness.
— vicgundotra (@vicgundotra) February 9, 2011
- NETFLIX CEO Reed Hasting apparently got a notice that his Facebook update streamed a billion hours of video in the month of June could be in violation of the rule "Reg FD" that prohibits selective disclosure of material information. I think Reed Hastings update was very public and there is a view that social updates spread to the public much better than press releases and SEC filings. I think Holman Jenkins agrees. Madoff Got Away but Netflix Won't
- Jonathan O’Connell wrote a nice post in the Sunday Washington Post about what he calls Experience Economy. Many brick and mortar businesses are disrupting their model of selling products to providing an experience. His examples include Dupont Circle's Kramer Books (Which is a delightful restaurant) and Heidi Kallett's Dandelion Patch (Has sessions and event programs to design invitations and Thank you notes. I think I have an additional example Lost Boys DC by Kelly Muccio where you not to buy pants but get a style experience
- New tool of the week: I am looking forward to the release of PersonSpot's new version. Yiannis Velissarakos CEO of PersonSpot wants to solve the curation and publishing problems that content marketing faces today. I am looking forward to seeing the new version this Monday and I think it will make my engagement more efficient. Check out the Site on Monday.